06 May 2026

Insights & Opinions

Why Policy Needs to Catch Up with Offshore Wind

TL Jason Brown How to Ensure Policy Web Banner

Offshore wind has moved faster than almost anyone expected. In many markets, policy has successfully unlocked investment, accelerated deployment and helped establish offshore wind as a core part of the energy transition. But as the sector scales, a gap is starting to emerge.

Policy is no longer just enabling growth. It now needs to keep pace with the realities of delivering projects at scale.

From my experience across the energy sector, including more than 25 years delivering complex international projects and the last five in offshore wind, one thing is consistent. Large-scale infrastructure succeeds when there is clear alignment between ambition and execution.

Where that alignment exists, projects move forward with confidence. Where it does not, we see delays, cost pressure and increasing complexity.

This is not typically a question of intent. Governments and industry are broadly aligned on the end goal, building a clean, secure and affordable energy system.

The challenge lies in how that ambition is translated into practical frameworks. Policy decisions often involve trade-offs. Speed of deployment versus long-term sustainability, local content requirements versus global competitiveness, cost control versus resilience in the supply chain.

These are not straightforward choices, and different markets are approaching them in different ways. Some are prioritising rapid deployment, creating momentum and scale in the short term. Others are taking a more deliberate approach, focusing on building domestic capability and capturing long-term industrial value.

The most effective strategies are likely to be those that recognise these trade-offs and strike the right balance over time.

This is where experience from across the energy system becomes particularly valuable. Many of the challenges we are seeing today are not new. They have been encountered before in other parts of the energy sector, particularly in the delivery of large, complex projects across multiple stakeholders and geographies.

Lessons around risk allocation, stakeholder alignment, and realistic scheduling remain highly relevant. The difference now is the pace and scale at which the industry is expected to deliver.

Bringing that experience into policy discussions can help close the gap between ambition and execution.

It allows for more informed decision-making, clearer incentives and a better understanding of where interventions can have the greatest impact. It also helps avoid unintended consequences, where well-intentioned policy can create pressure elsewhere in the system.

As offshore wind continues to scale globally, the importance of this alignment will only increase. Policy will need to do more than enable growth. It will need to support delivery, strengthen industrial capability, and remain competitive in an increasingly global market.

Ultimately, the objective is shared across governments and industry: to build an energy system that is reliable, affordable, and sustainable.

Achieving that will depend on how effectively policy reflects the realities of delivery, and how well experience from across the energy system is brought into that conversation.

Related Blogs

You might also like

TL Graham Filsell Decarb Thumbnail
Insights & Opinions
How to Best Navigate the Economic Challenges of Decarbonisation
Kent's Graham Filsell discusses Kent's involvement in new guidelines published by the Energy Institute
TL Carl Titchmarsh Thumbnail 1
Insights & Opinions
The Switch Room Is the Moment of Truth in Industrial Megaprojects
Kent's SVP of Operations for APAC, Carl Titchmarsh, discusses the crucial nature of large-scale switch room installations
TL Will Sharpe CCUS Thumbnail
Insights & Opinions
Stored for Good: Getting Real About Risk in CCUS
Kent's Consulting Manager for Canada, Will Sharpe, discusses carbon capture and how to approach risk around it
World Pipelines Interview Edited Thumbnail
Insights & Opinions
World Pipelines Feature: A Structured Approach to Offshore Pipeline Repurposing
Kent's Hydrogen Pipeline Materials Specialist David Baxter talks repurposing offshore pipelines to World Pipelines
TL Jason Brown Thumbnail
Insights & Opinions
The next phase of offshore wind will be won on delivery
Kent's Global Offshore Wind Market Director Jason Brown discusses how the offshore wind market must adapt while projects become larger and more complex.
Thumbnail 26
Insights & Opinions
Delivering decommissioning certainty in the UK North Sea
Associate Director of Decommissioning Neil Cuthbert discusses Kent's enhanced decommissioning capability
Thumbnail 25
Insights & Opinions
Delivering Brownfield Projects Without Stopping Production
Kent's Kazakhstan Country Director, David Boland, discusses the added difficulty around certain brownfield projects
John Mc Farlane SM card
Insights & Opinions
Building Consultancy Teams That Deliver When It Matters Most
Kent Data Centres Associate Director John McFarlane talks about the best way to build strong teams.
Jon Malpass Thumbnail
Insights & Opinions
Behind-the-Meter Power Generation: Designing Data Centre Campuses for a New Power Reality
Kent Data Centres Vice President of Americas, Jonathan Malpass, dives into behind-the-meter power generation
Craft 3
the energy within.
Contact

By using our website you consent to all cookies in accordance with our Privacy Policy.

×