--- title: "Spark Generation Podcast: Series 2, Episode 3" date: 2022-03-11T08:30:00+00:00 author: Joanne Hennigan canonical_url: "https://kentplc.com/news-insights/spark-generation-podcast-series-2-episode-3" section: Blog --- 11 Mar 2022 Podcast # Spark Generation Podcast: Series 2, Episode 3 ![Microsoft Teams image 71]() In so many instances, when businesses are acquired or merged, the combining companies are left on their own separate and individual technology systems. Because the mission to integrate technology platforms is hard and messy and requires a lot of change – which everybody HATES. But in the long run, it doesn’t help all the parts of the new business to ever feel integrated, to feel like one team, and major efficiencies are lost. We’re not making that mistake at Kent. In this episode of Spark Generation, join Jo Hennigan, Kent VP Communications & Advocacy in conversation with Damian O’Gara, Kent Chief Digital & Information Officer, as his team embark on their biggest challenge yet – integrating the Kent digital landscape. 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